In celebration of Pinterest being one of the most inspirational places on the internet, we took to Cannes Lions 2019 with the ‘The Home of Inspiration’. On the sunny beachfront pier at Cannes sat Dreamland, Playland and Discoveryland, three distinct experiences that were designed to take guests on an immersive journey from discovery through to inspiration. We oversaw the full experience, from early ideation, to creative direction, and the design of the space.
We partnered with Pinterest to bring inspiration at Cannes Lions
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— Guests playing their way to inspiration
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— Dreamland: a space dedicated to relaxation
Dreamland. We often have our best ideas while we are at our most relaxed. To inspire guests with relaxation, we created ‘Dreamland’ - to encourage them to realise their aspirations in life. Within this space, visitors laid back on hammocks, ready to dream up their next big project. As guests looked up at the sky, they could see flags adorned with the names of real Pinterest users’ boards, about their own dreams - big and small.
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— Discoveryland: Using the senses to find inspiration
Anyways has been one of the very best agencies we’ve ever worked with at Pinterest. They immediately understood us as a brand, and truly “got” what Pinterest feels like.
Client at Pinterest